Welcome to Evolution Insights
A leading research consultancy specialising in shopper motivation and behaviour, Evolution Insights delivers off-the-shelf, tailored and bespoke research for manufacturers, retailers and agencies.
Our research and analysis helps clients develop targeted shopper marketing initiatives designed to influence shoppers at the point of purchase. As a leading publisher of shopper research, we are ideally placed to offer your business actionable shopper insight.
| Shopper Marketing Trends in 2011 | |
| Evolution considers some of the Shopper Marketing trends which are set to shape the year ahead... | |
| Brand Loyalty in Food and Grocery | |
| The creation and retention of brand loyalty is most commonly associated with ATL advertising, but shopper marketing also plays a key role... | |
| The Online Grocery Shopper Journey | |
| Shoppers interact with different ‘touch points’ of the grocery website as they move along their ‘journey’, just as they would in the supermarket.... | |